Coaster Cycles inspires communities and brands to move, connect, and deliver with the world around them. Coaster is an eco-friendly mobility company that builds best-in-class three-wheel vehicles, delivers advertising campaigns, and transportation services for individuals, brands and organizations.

 

As the first Experiential Marketing Director for Coaster Cycles, I helped design and launch the start-up division in partnership with the company’s CEO and Founder.  I led prospecting outreach, strategy and ideation with brands and agency partners to build custom sampling vehicles for live event activations and out-of-home pedicab advertising campaigns for Nestlé, Pepsi, Constellation Brands, Netflix, Wendy's/Doordash, Little Tikes, Chase Bank, Aramark and Sunday Riley to name a few.

 

My leadership and new business initiatives helped sign on 20+ new clients while providing in-market management, training, and support to over 30+ field team operators to successfully execute national brand campaigns. 

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